Founder & Creative Director, natie
Eitan Chitayat is the founder and creative director of the natie branding agency, based in Tel Aviv. A brand-builder who has lived in Hong-Kong, London, Tel Aviv, New York and Boston, Eitan’s been delivering brand identities for over 17 years.
Spearheading natie, he thrives on creativity and delivering world-class branding for both local and international clients. He’s overseen and played a part in award-winning branding work across all mediums, most notably for international clients like Google, Apple, Gmail, YouTube, Target, AT&T and Volkswagen. He’s also delivered the branding for Israeli clients like Signals Analytics, Valtech, Inneractive, Medisafe, Phree, Nutrino and the ELMA Art Complex Luxury Hotel.
Eitan has worked at Arnold Worldwide in Boston, Ogilvy & Mather and BBDO in NYC, and has served as TBWA’s Executive Digital Creative Director in Tel Aviv. He also created the viral video, “I’m that Jew“.
“Work hard and be nice” are words he lives by.
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